Buying fine art online

Buying fine art online research studies indicate that sales of expensive Fine Art via online platforms in 2017, is still relatively low. But online sales of more “affordable” fine art are on the rise. The most logical explanation is that people hesitate to buy expensive products online. And they are less afraid of low-cost items online.

The rise of online art sales

Traditionally, collectors bought Fine Art, mostly through an auction house or a specialized art gallery. Fast-forward to 2017, and we can see a paradigm shift. Many online e-commerce platforms selling art online have mushroomed. Many traditional brick and mortar galleries have closed. Approximately 50% of the brick and mortar galleries in Manhattan have closed. Buyers are more than ever ready to purchase art online.
“…A report from Hiscox and ArtTactic found that, despite a decrease in global art auction sales last year, the online art market continues to grow. An estimated 24% rise in online art sales in 2015, totaling $3.27 billion (£2.5 billion), suggests that works which fall in the lower price bracket will be less susceptible to a sales slump than those in the middle and high-price ranges. If the online art market continues to grow at this rate, it will be worth $9.58 billion by 2020…” Source: “Why it pays to buy art online” EveningStandard 2016

Buying fine art online

Many of the online platforms selling art are set up in such a way that both collectors and artists can sign up. Artists can display their work online. And buyers browse and buy artworks online. The catalogs (databases) of these online platforms are nonvenomous. This arrangement seems to work well for “affordable art” priced within the $5000 range. What used to be once a business that relied on personal salesmanship is now conducted online, from the comfort of the art collectors’ computer. Preview the many original oil paintings and prints in the artgreeT, shop.

Why it pays to buy art online

The most important reason is that you can conduct research online and browse an enormous amount of art available for sale.
The second reason is that you would most likely be able to get a better price than you would if you purchased from a brick and mortar gallery. because an online gallery has far fewer expenses than the traditional art gallery, thus being able to pass some savings to you. It also pays for you to be aware that buying art online or in galleries, art fairs, and other venues will result in a “healing” effect. This isn’t only for sick people. Art has been proven to have a positive effect on human beings in a “healing” sense. To read more visit the article “Healing Art” on this BLOG.

Conclusion

You can find a lot more information about the subject of buying fine art on the Internet. This article offers basic knowledge. You may find more information in the following article titled “How to buy art for your home” and the article about “Buying art” both on the Blog.

Sources:

“Hiscox Online” –  Art Trade report 2017″
Why it pays to buy art online” – EveningStandard
“Why should you buy art” –  artgreeT Blog
“Fine art versus commercial art” –  artgreeT Blog
“Prices 101: Art” – artgreeT Blog